Define Your Path: Using Jon Reiss' Framework to Set Meaningful Goals as an Independent Filmmaker
6 days ago • 9 min readSo you want to make a movie? Great! But here's the million-dollar question that most of us filmmakers skip right over in our excitement to get behind the camera: What exactly do you want to accomplish with your film? Trust me, I've been there. When we made "13 Miles," our triathlon-focused first feature, we were so focused on telling a great story that we hadn't fully clarified what success would actually look like beyond "finish the darn thing." It wasn't until later that we realized how...
READ POSTScrew Perfect. Just Make the Damn Movie. (And Then Make Another One.)
29 days ago • 16 min readWhy Volume Beats Perfection—And How Indie Filmmakers Can Build a Sustainable Career One Movie at a Time I've been on a bit of a soap box the past couple of weeks, admittedly. It's because I’ve got a confession: for years I chased the “perfect” film. You know, the One: waiting for the right pieces, circumstances, people, etc. for the perfect movie that would launch my career like a rocket. I polished scripts until they fell apart, waited for ideal conditions (spoiler: they never came), and...
READ POSTBeyond the Frame – April 2025: Happy National Canadian Film Day!
about 1 month ago • 5 min readApril, 16 2025 From the Producers’ Chair Hello Reader, Today is National Canadian Film Day—a moment to pause and recognize the incredible stories born here, told here, and shared with the world. And it’s a perfect day to send this update because The Quiet Canadians—our next film—is more than just a movie. It’s a declaration of how we believe films should be made: • With clarity of purpose. • With a committed audience from day one. • And with a whole lot of Canadian grit and ambition and some...
READ POSTPeople First: The Secret to Independent Film Development No One Talks About
about 1 month ago • 10 min readHey Filmmakers, Before we dive into this week’s article, I’ve got two quick updates for you: 🎙️ 1. Got a burning question about indie filmmaking? We’re hosting a Q&A episode of Off the Lot and we want to hear from you! Whether you’re stuck in development, confused about financing, or wondering how to build your team—hit reply to this email and send us your question. We’re recording next weekend and the episode drops early May. 🎬 2. Need help with your film project or career game plan? All...
READ POSTHow To Build A Filmmaking Career (Without Waiting For Permission)
about 2 months ago • 8 min readHey Reader, I don’t know if you need to hear this, but if you’re staring at your project folder, wondering if this next film idea is worth it—if anyone will care, if anyone will give you money, if anyone will say yes—I need you to read this slowly. You don’t need permission. You just need to start. And not in some vague motivational poster way. I mean practically, tactically, step-by-step. Because the new game isn’t about being discovered. It’s about designing your own path. When I made 13...
READ POSTThe Filmmaker's Notebook: How I Learned After Effects in a Panic (and Why It Made Me a Better Filmmaker)
2 months ago • 4 min readHey Reader, You don’t need to know everything before you start. You just need a project that forces you to learn. For me, that project was 13 Miles. And the lesson? You learn fastest when you have no other choice. The Panic-Induced VFX Bootcamp We had wrapped shooting 13 Miles, our indie triathlon movie. Everything was coming together. Then, we hit a problem. There were shots that needed visual effects. Small things—removing unwanted elements, compositing, subtle fixes. But we didn’t have the...
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